... that is thinking "WTF!?!?!?"
The commercial I saw while I was in San Fran recently:
Now, for those outside of U.S. and did not see this on Youtube yet, it's time for your "WTF?!?!?!".
Well, Penny Arcade made a strip on this, and I'm glad it's not something that people in States understand...
I saw another one on Youtube, a longer version in a different setting, again, W.. T.. F...?